Babson MAgzine

2006

Alex Melen, co-founder of digital marketing agency SmartSites, was one of the featured speakers at NameSummit, a digital branding conference held in New York in August. Alex spoke about creating brand equity through digital marketing and developing a holistic approach to marketing strategy. At Babson, Alex was a winner of the College’s Student Business of the Year Award (which has since merged with the BETA Challenge).

Original Source:

//magazine.babson.edu/news/?issue=fall-2017#alex-melen